Construction and design II - JSS3 Cultural and creative art Past Questions and Answers - page 2

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What role do package designs play in product marketing?

Package designs serve as a crucial aspect of product marketing by attracting consumers' attention, conveying brand messages, and differentiating the product from competitors on the shelves.

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How can captions on packages influence consumer perception?

Captions on packages can influence consumer perception by evoking emotions, highlighting key product attributes, and creating a sense of connection or aspiration with the brand or product.

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Why is it important for package designs to prioritize sustainability?

Prioritizing sustainability in package designs is important to minimize environmental impact, meet consumer preferences for eco-friendly products, and comply with regulatory requirements aimed at reducing waste and promoting responsible consumption.

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What are some factors to consider when creating effective package designs?

Factors to consider when creating effective package designs include understanding the target audience, ensuring the package protects and contains the product effectively, incorporating clear branding elements, providing relevant product information, and aligning with sustainability goals.

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