Types of advertising - SS2 Commerce Past Questions and Answers - page 1
Which type of advertising aims to convince and influence the audience to take a specific action?
Persuasive advertising
Informative advertising
Competitive advertising
What is the primary goal of informative advertising?
To create brand awareness
To provide factual information
To compare products with competitors
Which type of advertising compares the advertised product or service to competitors' offerings?
Persuasive advertising
Informative advertising
Competitive advertising
What is the focus of mass advertising?
Reaching a specific audience segment
Creating brand awareness
Persuading the audience
Which type of advertising allows for precise targeting and customization of messages?
Persuasive advertising
Informative advertising
Specific advertising
Define persuasive advertising in simple terms.
What is the primary goal of informative advertising?