Question on: JAMB Commerce - 2019
A two-way process which involves sending and receiving of messages is referred to as__________
A
Advertisement
B
Communication
C
Marketing
D
Transportation
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Correct Option: B
Communication is the act of conveying meanings from one entity or group to another through the use of mutually understood signs, symbols, and semiotic rules. The main steps inherent to all communication are: The formation of communicative motivation or reason. Message composition. Message encoding. Wikipedia
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