Explore the participants in agricultural market... - JSS1 Agricultural science Understanding Agricultural Markets Question

Market participants in agricultural marketing include:

  - Producers, Intermediaries, and Consumers: Each plays a distinct role in the distribution and sale of products.

Understanding these roles is essential for farmers as it:

   - Facilitates effective collaboration with intermediaries.

   - Enhances farmers' ability to respond to consumer demands.

   - Optimises the overall efficiency of agricultural marketing.