Question on: JAMB Commerce - 2024
Which type of advertisement induces consumer to purchase the goods he does not need?
A
Specific
B
Informative
C
Persuasive
D
Descriptive
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Correct Option: C
Persuasive advertising aims to influence consumers to buy a product or service, often by appealing to their emotions, desires, or aspirations. It is designed to create a want for something, even if the consumer doesn't necessarily need it.
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