Branding - SS1 Commerce Past Questions and Answers - page 1
What is the primary purpose of branding?
Differentiation
Cost reduction
Market saturation
Which of the following is an advantage of branding?
Increased competition
Decreased customer loyalty
Higher trust and credibility
What is a potential disadvantage of branding?
Increased flexibility
Cost reduction
Limited customer expectations
Which of the following is a benefit of a strong brand?
Premium pricing opportunities
Decreased customer attraction
Lower pricing options
What is a potential challenge in rebranding efforts?
Unlimited flexibility
High customer expectations
Lower competitive pressure
What is the primary goal of branding?
The primary goal of branding is to differentiate a product or company from its competitors and create a strong and recognizable identity.
Name one advantage of branding.
One advantage of branding is building trust and credibility with customers.