E-commerce: meaning, and functions - SS1 Commerce Past Questions and Answers - page 1
What does e-commerce primarily involve?
Buying and selling online
Traditional brick-and-mortar stores
Social media marketing
Which function of e-commerce focuses on increasing online visibility and attracting customers?
Secure payment systems
Order fulfillment and delivery
Digital marketing
What is the main purpose of secure payment systems in e-commerce?
Managing inventory
Facilitating online transactions
Ensuring timely delivery
Which e-commerce function involves order processing, packaging, and shipping?
Data analytics
Website traffic
Customer reviews
What is the primary purpose of digital marketing in e-commerce?
The primary purpose of digital marketing in e-commerce is to increase online visibility and attract customers.
Name one function of e-commerce that involves analyzing customer behavior and preferences.
Data analytics and personalization.