Meaning and functions of Manufacturer and Retailer - SS1 Commerce Past Questions and Answers - page 1

1

Who is responsible for producing goods or products?

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A

Retailer

B

Wholesaler

C

Manufacturer

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2

Which of the following is not a function of a manufacturer?

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A

Research and development

B

Quality control

C

Sales and customer service

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3

What is the primary function of a retailer?

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A

Quality control

B

Research and development

C

Selling products to consumers

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4

What do retailers do to enhance the presentation and appeal of products?

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A

Implement quality control measures

B

Use visual merchandising techniques

C

Conduct research and development activities

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5

What do retailers do to accept payment from customers?

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A

Source products from manufacturers or wholesalersSource products from manufacturers or wholesalers

B

Determine pricing strategy

C

Handle payment processing

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6

Who coordinates the distribution of products to retailers?

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A

Retailers

B

 Wholesalers

C

Manufacturers

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7

What are the primary functions of a manufacturer?

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8

What are the functions of a retailer?

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