Unit/tied shop - SS1 Commerce Past Questions and Answers - page 1
What is a key characteristic of a unit/tied shop?
Standardized procedures and branding.
Independent ownership and operations.
Exclusive product offerings.
What advantage do unit/tied shops have through their association with a larger organization?
Complete autonomy in decision-making.
Established brand recognition and customer loyalty.
Reduced franchise fees.
What is a potential disadvantage of owning a unit/tied shop?
Limited support and guidance.
High franchise fees.
Autonomy in business decisions.
What do customers expect when visiting different unit/tied shops within a chain?
Varying product quality and pricing.
Similar experiences and standardized operations.
Unique shop layouts and branding.
What role does the parent company play in unit/tied shops?
Providing complete autonomy to shop owners.
Establishing different branding for each shop.
Offering support, training, and shared resources.
Define Unit/tied shop in one sentence
A unit/tied shop is a retail store that operates as part of a larger organization or chain, adhering to specific guidelines, policies, and branding set by the parent company.
Discuss lack of autonomy as a disadvantage of a Unit/tied shop
Unit/tied shop owners have limited control over business decisions, as they must adhere to the guidelines and policies set by the parent company.